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WEBSITE CONTENT EXPLAINED

Writing website copy is one of the easier things to do especially if you're familiar with the topic that your website is about. CreateAWebsiteOnline.com is all original copy because I have spent many years working with websites so I'm extremely familiar with all aspects of building a website.

It's important to have unique content because search engines don't like websites with duplicate content. It's also important for you to use your keywords throughout your copy because it builds relevance to what your website is about.

Lastly, it builds creditability. Users will see that your content is unique and that you know what you're talking about so it builds credibility and increases the odds that they'll purchase from our or come back again when their looking for something related to your website.

Below you'll find some additional components to writing copy and making it easy for users to read.

1. Use legible fonts - Although it looks neat some of the fonts on the market is hard to read. People using older computers or older internet browsers may not be able to allow the newer fonts on their machine so I'd recommend using some of the basic fonts such as Arial, Verdana, Times New Roman. I personally use Verdana in a size 10 font and find that it's extremely easy to read online.

2. Try using more text than images. Sites that have too many images take longer to load. Even though you may be using a broadband service many people still use Dial Up so sites that take you 5 seconds to load can take minutes for dial up users.

3. Avoid Flash at all means. Flash looks great but if you're trying to rank a site well for search engines, Flash has absolutely no value. This is also part of the previous mentioned dial up users. Flash files are generally large and take time to load so people most likely will just leave your site. Lastly, although flash is very popular, many people don't have a flash player loaded on their computer. For this reason, I don't use flash on any of my sites at all.

4. Lastly, use original material, many sites copyright their content so using their copy is breaking the law. It's not wrong to get ideas from other sites but be creative when writing your copy and let your users know that you know what you're talking about.

 

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